Teaching, Consulting, and Public Speaking
As principal of Lovelock Associates, Christopher Lovelock's work focuses on helping managers to develop service strategies to create value for both their customers and their organizations. His areas of expertise include marketing and customer service strategy, information technology, functional integration, service quality, service leadership, and globalization.
He developed his expertise in service management as a faculty member at
the Harvard Business School from 1973-84. Since leaving Harvard, he has
worked as an independent practitioner and has held visiting appointments
at Yale and MIT's Sloan School, as well as at IMD in Switzerland, at INSEAD and the Theseus
Institute in France, and at the University of Queensland in
Australia. Working in collaboration with professional conference
organizers in different countries, he offers public seminars on service
management. An experienced public speaker, who can present in French as
well as English, Dr Lovelock is also available for keynotes and other
addresses.
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Rebuilding a Company’s Orientation and Execution around Effective Service Marketing Planning “2004 was a busy and very rewarding year,” observes
Christopher Lovelock. “This ‘news item’ captures
the richness and satisfaction of one of the most stimulated professional
assignments of my career. “For reasons of confidentiality,
I cannot discuss many of my professional activities on behalf of
corporate clients. But I can reveal that the year brought to a close
a two-year project involving delivery of 11 training sessions, that
I designed and helped teach for a large American corporation embarked
on a cultural and strategic change that would use a marketing, customer-oriented,
service focus to achieve profitable growth. Read
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Consulting
and Custom-Designed Education Programs
Public
Seminars and Keynotes
This page maintained by Tim Lovelock webmaster@lovelock.com
keywords: christopher lovelock, harvard business school, executive development, management seminars, marketing cases, product plus, consulting, public and nonprofit marketing, Mercadotecnia de Servicios, marketing des services, competing through services
Last Updated 2002-01-06