Monographs and Doctoral Dissertation

Monographs

Eric Langeard, John E. G. Bateson, Christopher H. Lovelock and Pierre Eiglier, Services Marketing: New Insights from Consumers and Managers. Cambridge, MA: Marketing Science Institute, 1981.

Pierre Eiglier, Eric Langeard, John E. G. Bateson, Christopher H. Lovelock and Robert F. Young, Marketing Consumer Services: New Insights. Cambridge, MA: Marketing Science Institute, 1977.

Christopher H. Lovelock and Jon Twichell, "No Fare and Low Fare Transit: An Evaluation of Their Feasibility and Potent Impact in the San Francisco Bay Area." Prepared for the California Legislature through the Metropolitan Transportation Commission. Springfield, VA: Nat. Technical Information Service, #PB-223 109, 1973.

Christopher H. Lovelock, "Balanced Transportation Planning for Suburban and Academic Communities" (ed. and contributor). Stanford, CA: Stanford Workshops on Political and Social Issues, 1971.

Doctoral Dissertation

Christopher H. Lovelock, "Consumer Oriented Approaches to Marketing Urban Transit," Ph.D. dissertation, Stanford University, Graduate School of Business, 1973.

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