Materials © Christopher H. Lovelock

Published in Lovelock, SERVICES MARKETING 4/E

        ball.gif - 1.0 KEuro Disney: An American in Paris 

          ball.gif - 1.0 KMuseum of Fine Arts, Boston {© J. Paul Getty Foundation} 

          ball.gif - 1.0 KSullivan's Auto World Ford (updated)

          ball.gif - 1.0 KR Cubed

          ball.gif - 1.0 KFour Customers in Search of Solutions

         ball.gif - 1.0 KMenton Bank (updated)

 

Published in Lovelock & Wright Principles of Service Marketing and Management 2/E

        ball.gif - 1.0 KMr. Mahaleel Goes to London

    ball.gif - 1.0 KMenton Bank (condensed)

    ball.gif - 1.0 KMuseum of Fine Arts, Boston (condensed)  {© J. Paul Getty Foundation}

    ball.gif - 1.0 KVick's Pizza Corporation

    ball.gif - 1.0 KFour Customers in Search of Solutions

    ball.gif - 1.0 KRed Lobster
     

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Last Updated 2002-01-06

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