(denotes "best article award" winner)

Christopher H. Lovelock and Evert Gummesson, “Whither Services Marketing? In Search of a New Paradigm and Fresh Perspectives,” Journal of Service Research, 7, August 2004, 20-41.  Winner of American Marketing Association Best Services Article Award for 2004

Christopher Lovelock, "The Dot-Com Meltdown: What Does It Mean for Teaching and Research in Services?" Managing Service Quality 11, No. 5, 2001, 302-306

Christopher Lovelock, "A Retrospective Commentary on the Article 'New Tools for Achieving Service Quality," Cornell Restaurant and Hotel Administration Quarterly 42, August-September 2001, 39-46
Christopher H. Lovelock, "Developing  Marketing Strategies for Transnational Service Operations"  Journal of Services Marketing, Vol. 13, Nos. 4/5, 1999, pp. 278-289.

Christopher Lovelock  [a 3-part series in the Italian journal, De Qualitate],
"Il Fattore Umano nel Management dei Servizi," 7/96, pp. 4-11;
"Dal Job Design all Sociologia dell' Ambiente di Laboro," 9/96, pp. 4-15;
"Le Risorce Umane con Fattore Prioritario di Successo del Servizio," 11/96, pp. 4-15.

Christopher Lovelock et Denis Lapert, "La Technologie: Maître ou Esclave de la Distribution des Services?" Décisions Marketing, Mai-Août 1996.

Christopher H. Lovelock and George S. Yip, "Developing Global Strategies for Service Businesses," California Management Review,Vol. 38 (Winter 1996). [Reprinted in H. Thomas, D. O'Neal, and R. Alvarado, Strategic Discovery: Competing in New Arenas (Chichester, UK: John Wiley & Sons, 1997).]

Christopher Lovelock, "Seeking Synergy in Service Operations: Seven Things Marketers Need to Know About Service Operations," European Management Journal, March 1992. [Published in German as "Dienstleister können Efficienz und Kundenzufriedenheit verbinden," Harvard Business Manager, Q2, 1993; and reprinted in Hermann Simon (ed.) Industrielle Dienstleistungen; Stuttgart: Schaeffer Poeschel, 1993.]

Christopher H. Lovelock, "Strategies for Managing Demand in Capacity-Constrained Service Organizations." Service Industries Journal, November 1984. [Reprinted in G. Foxall (ed), Marketing in the Service Industries. London: Frank Cass, 1985.

Christopher H. Lovelock and Charles B. Weinberg, "Retailing Strategies for Public and Nonprofit Organizations," Journal of Retailing (Fall 1983), pp 93-115.

Christopher H. Lovelock, "Classifying Services to Gain Strategic Marketing Insights," Journal of Marketing (Summer 1983), pp 9-20. [Reprinted in J. E. G. Bateson, Strategic Services Marketing, The Free Press, 1989; P. Kotler, O.C. Ferrell, and C. Lamb, Strategic Marketing for Nonprofit Organizations: Cases and Readings, 3/e, Prentice-Hall, 1987; and several other readings books.] Winner of Alpha Kappa Psi Award, 1984.

Christopher H. Lovelock and John A. Quelch, "Promotional Strategies for Consumer Services," Business Horizons, May/June, 1983, pp 66-75

David H. Maister and Christopher H. Lovelock, "Managing Facilitator Services," Sloan Management Review, Summer 1982, pp 19-31.

David J. Reibstein, Ricardo de P. Dobson, and Christopher H. Lovelock, "The Direction of Causality Between Perceptions, Affect, and Behavior: An Application to Travel Behavior," Journal of Consumer Research 6 (March 1980), pp 370-76.

Christopher H. Lovelock and Charles B. Weinberg, "Development and Usage of the Diffusion Game", Journal of Experiential Learning and Simulation, Vol. 1 (April 1979).

Christopher H. Lovelock and Robert F. Young, "Look to Consumers to Increase Productivity," Harvard Business Review, 57 (May-June 1979), pp 168-78. [Reprinted in W.E. Sasser (ed) Service Management, HBR Reprint Series, 1982, and, in German as "Das Kundenverhalten beachten, die Produktivität steigern", Harvard Business Manager, 4/1980.]

R. Dobson, F. Dunbar, C. J. Smith, C. Lovelock and D. Reibstein, "Structural Models for the Analysis of Traveler Attitude-Behavior Relationships", Transportation 7 (December 1978), pp 351-63.

Christopher H. Lovelock, "Concepts and Strategies for Health Marketers," Hospital and Health Services Administration, Vol. 22, (Fall, 1977), pp 50-62. [Reprinted in P. D. Cooper, Health Care Marketing: Issues and Trends, Germantown, MD: Aspen Systems, 1979]

Christopher H. Lovelock, Ronald Stiff, David Cundiff, and Ira M. Kaufman, "An Evaluation of the Effectiveness of Drop-Off Questionnaire Delivery," Journal of Marketing Research, XIII (November 1976), pp 358-64.

Christopher H. Lovelock, "Modeling the Modal Choice Decision Process," Transportation 4 (September 1975), pp 253-265.